Following are answers to the questions that are most commonly asked by prospective applicants.
The Coaches of Color Initiative (COCI) exists to provide meaningful support and opportunities for people color aspiring to successful careers as endurance coaches. COCI operates under the auspices of the 80/20 Endurance Foundation, which is affiliated with 80/20 Endurance, the world’s leading purveyor of online training resources for endurance athletes.
COCI awards apprenticeship grants to coaches of color seeking to advance their careers. Recipients receive a monthly stipend of $1,000 for a period of 9 months. During this same period, grant recipients undergo a comprehensive apprenticeship program that includes training and certification as an 80/20 Endurance coach, one-on-one mentoring sessions with the officers and advisors of the 80/20 Endurance Foundation, and opportunities to gain hands-on coaching experience on the 80/20 Endurance platform.
The program is open to anyone who identifies as a person of color and aspires to a successful career as an endurance coach.
Applications for the next COCI apprenticeship are now closed, but please check back frequently for the next application window.
The apprenticeship grant does not require a full-time commitment. It is intended to be flexible, fitting around the recipient’s existing commitments and responsibilities. If you are selected, we will work with you to make sure you gain the maximum benefit from the opportunity without overextending yourself.
It depends. On any given day you might participate in a one-on-one mentorship session with an 80/20 Endurance Foundation officer or advisor, study for the 80/20 Endurance coach certification test, help an 80/20 Endurance staff coach build a training plan, answer athlete questions on the 80/20 Endurance online forums, record a tip video for the 80/20 Endurance Instagram account, write a post for the 80/20 endurance blog, or even help out at an 80/20 Endurance running or triathlon camp. The specifics will vary based on the needs and interests of the individual and are likely to evolve over the course of the yearlong program.
Yes! Although 80/20 Endurance will own the copyrights to any such material, as it does for similar materials created in partnership with other coaches, you will be compensated in a fair manner that is consistent with existing standards for collaborations of this kind.
It’s largely up to you, but our hope is that alumni of the program will continue to work with 80/20 Endurance in a professional capacity and help mentor future grant recipients. Although formal support ends after 9 months, we wish to continue to informally support the careers of former grant recipients indefinitely.
Yes! The Coaches of Color Initiative is just getting started. We intend to award many future apprenticeship grants. The timing and frequency of these opportunities will depend on funding and other factors.
There are many ways you can help promote COCI! We’re happy to accept your generous donation and have you share your support with friends and family. If you use social media, share a link to this website with your friends and followers. If you host a podcast, invite COCI codirectors Bertrand Newson and Matt Fitzgerald to come on your show and talk about it. And if you work in the media, download our media kit as a first step toward covering COCI in print, online, or on television or YouTube.
Our mission is to provide meaningful support and opportunities for people of color aspiring to successful careers as endurance coaches.
We believe that diversity is enriching. Bringing greater diversity and inclusiveness to the endurance community enhances the experience for everyone.
We believe that diversity meets more needs. A coach who not only understands but wants to understand the experiences and unique barriers faced by an athlete of color is better equipped to nurture that individual’s long-term development.
We believe that diversity breeds diversity. A young person is more likely to be inspired to become an endurance athlete or coach if they see people they identify with in coaching roles. We want to bring the many benefits of the endurance lifestyle to as broad a range of demographics as possible!